http://mumbrella.com.au/target-stand...plaints-174386
There are a few other articles out there about this, but this one better sums up my feelings on it.
Before we start, Target in Aussieland does not have any links with the Target in the US except in name and possibly logo only.
Anyway, lately they've been using Gok Wan in an ad campaign putting together outfits for customers, which for one particular ad, also promoted their bra fitting service (I have not used it). For those who don't know who Gok Wan is, he hosts/hosted "How to look good naked" in the UK.
The issue with the ads is not the display of women parading around in their underwear. It is not the use of the women in the ads. No, the issues are for two different things:
1) he's gay.
2) he uses the term "bangers" to refer to breasts in the ads.
A bunch of busybodies decided to complain to the ad standards people about it. Luckily the board cleared target (in relation to the bangers comment) and target is standing firm, stating that they are not going to pull their ads just because people don't like seeing an openly gay man helping women feel good about themselves.
There are a few other articles out there about this, but this one better sums up my feelings on it.
Before we start, Target in Aussieland does not have any links with the Target in the US except in name and possibly logo only.
Anyway, lately they've been using Gok Wan in an ad campaign putting together outfits for customers, which for one particular ad, also promoted their bra fitting service (I have not used it). For those who don't know who Gok Wan is, he hosts/hosted "How to look good naked" in the UK.
The issue with the ads is not the display of women parading around in their underwear. It is not the use of the women in the ads. No, the issues are for two different things:
1) he's gay.
2) he uses the term "bangers" to refer to breasts in the ads.
A bunch of busybodies decided to complain to the ad standards people about it. Luckily the board cleared target (in relation to the bangers comment) and target is standing firm, stating that they are not going to pull their ads just because people don't like seeing an openly gay man helping women feel good about themselves.
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